Water, Sanitation, and Hygiene ScaleUp Project (WASH-SUP) - Vietnam

iDE in Vietnam

Project Description

Sanitation Marketing (SanMark) has proven effective at meeting the sanitation needs of poor rural households sustainably and cost-effectively. iDE pioneered the approach in Vietnam in 2003 and has since implemented it in North and Central Vietnam in partnership with local government agencies (the Women’s Union and Center for Preventive Medicine). In 2012, the Government of Vietnam approved SanMark as an acceptable approach for scaling up sanitation. WASH-SUP further scaled SanMark in Vietnam by identifying and tailoring appropriate,aspirational, and affordable latrine options; creating household demand for improved sanitation; building the capacity of local businesses to meet that demand; integrating hygiene promotion efforts; piloting innovative financing models; and building the capacity of government agencies to undertake and facilitate the above activities. In a two year period, improved latrine coverage increased 10% in project areas, compared to 1-1.5% annually elsewhere. Under the project, over 125,000 people gained access to improved latrines sold through the private sector, with 11% of sales made to poor customers (compared to a 9% national poverty rate) and 26% to ethnic minorities.

Project Location

Eight  poor districts were selected in two agricultural provinces: five districts in Nghe An in North Central Vietnam, and three districts in Tuyen Quang province in upland North Vietnam. Poverty rates in Nghe An (15.6%) and Tuyen Quang (22.6%) were higher than the 2011 9.6% national rate, while hygienic latrine coverage was lower than the 2011 national average of 55%, at 26% (Nghe An) and 33% (Tuyen Quang).

Project Posters

Download iDE's project poster presented at the Fund Learning and Reflection Event (FLARE) in August 2017 here.

Click here for iDE's project poster presented at the 2015 Eastern Asia Regional Learning Event. 

Project specifics

Location Duration (MM/YY) Working with Key approach Website
Location East Asia: Vietnam Duration 01-12-2014 to 01-12-2014 Working with Private sector, Vietnam Women’s Union, Centre for Preventive Medicine Key approach Developing Markets for WASH (including Sanitation Marketing) Website http://www.ideglobal.org